
IT Insider PDF files
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Advertising in the IT Insider
Display advertising is available in the IT Insider to let you market your program, products or services to ATMAE's target audience.
Publication Specifications:
Each edition of the IT Insider is an eight to 16 page four-color publication, three column format, trim size 8.5" x 11" with center staple binding on 70# matte stock.
Circulation:
The IT Insider is distributed by mail to ATMAE members and selected personnel at institutions affiliated with ATMAE by membership, accreditation, convention attendance and inclusion in the ATMAE Directory. The August and December issues have mailed circulation of approximately 3300 copies; the April issue has a mailed circulation of approximately 2100 copies.
Ad Placement:
Advertisements are placed throughout the IT Insider and placement decisions are made by ATMAE Staff.
Ad Sizes - Images Dimensions & Insertion Charge:
- Quarter page - 3.5"w x 4.75"h = $160
- Half page - 7.5"w x 4.75"h = $240
- Full page - 7.5"w x 10"h = $420
- Column Inch - 2 column per page format: 3 1/8"w x 1"h = $50
- Customized Ad Sizes Available - contact us for a quote
- Price breaks are negotiable for multi-ad contracts.
- Four-color ads are available for an additional $200 for a full page, or prorated for smaller ad sizes. Minimum color charge is $50.
- ATMAE will ad one background color at no charge at the request of the advertiser.
- The ATMAE staff will typeset typewritten copy or manipulate files as requested by advertiser and a $50 Design Charge will apply in addition to the ad placement charge and any color charges.
Submitting Copy and Ads
Copy and Ad Deadlines
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Submitting Copy and Ads
- Camera-ready copy should be submitted by mail or email - no faxes.
- We prefer electronic ad files submitted by email attachment or by diskette via U.S. Mail. Preferred formats (from PC or Mac) are: Word files; Adobe Illustrator, PageMaker or PhotoShop files; or PDF files.
- Please also submit separate electronic files of any photos, logos or other graphic content incorporated into your advertisement. We want your ad to look good! Avoid sending image files pulled from Websites, as they tend to be low resolution GIF files. It is best to use high-res JPEG, TIF, or EPS files, of at least 300 dpi and image sizes bigger than 2.5" x 2.5". The bigger the file and the bigger the image, the better the resolution in the IT Insider's 4-color, glossy print format.
- When sending photos, logos or other graphic content, do not insert the files into a Word doc to attach to an email. That often results in file compression during email. Just attach the files directly to the email, which ensures we get the image files in their original condition.
- We Can Design Your Ad! The ATMAE staff will typeset typewritten copy or manipulate files as requested by advertiser and a $50 Design Charge will apply in addition to the ad placement charge and any color charges.
Please contact the ATMAE office at (734) 677-0720 or email to atmae@atmae.org to find out how the IT Insider can work work you!
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Copy and Ad Deadlines
Copy deadline dates and mail dates are shown in the table below.
| Issue | Copy Deadline | Mail Date | Circulation |
| Spring 2009 - Volume 11, Number 1 | February 27, 2009 | March 27, 2009 | ~2000 |
| Fall 2009 - Volume 11, Number 2 | July 6, 2009 | September 6, 2009 | ~3300 |
| Winter 2010 - Volume 11, Number 3 | December 2, 2009 | December 30, 2009 | ~3300 |
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